Switching to a new website, or migrating to a new e-commerce platform, is a huge investment and, naturally, it comes with high expectations. But all too often, the project encounters problems.
So what are these problems? How do you prevent them from happening and get the website you’re hoping for? And if, despite your best efforts, the website fails to give you higher sales when you launch, what can you do to put it right?
Whether you have just got the business case signed off, have just gone live and the new website’s conversion rate has plummeted, or you’re somewhere in between, this guide covers the protection measures you can take.
Download our guide to learn how to make your new website a conversion success.