CRO and Google Analytics Training
Whether you have spotted a specific training need, or simply want to make sure your team is equipped with the skills to get the most out of your CRO programme or analytics set up, we can help. All our training is tailored to your business needs, from a short seminar to all day workshops or regular mentoring.
by AWA digital
CRO Training
Customised to your needs, typical CRO training topics include:
- How to get the most from software tools for usability, surveys, heat maps etc.
- How to use Enhanced Ecommerce to plug the leaks in your conversion funnel
- How to discover 80% of your site’s issues with with just 5 users
- Effective ways to prioritise tests to focus on the most lucrative opportunities
- Developing hypotheses to structure AB tests for maximum results
- CRO copywriting techniques
- How to peer review wireframes to refine prior to split testing
- The best metrics to measure to ensure you get real improvements to the bottom line
- How to use Growth Hacking as a mindset to achieve results fast, without blowing the budget
Google Analytics Training and Upgrades
As a Google Marketing Platform Partner we have satisfied Google that we have required level expertise and experience of their full stack of analytics products and upgrades, including
- Google Analytics
- Enhanced Ecommerce
- Google Tag Manager
- Google Data Studio
We can provide analytics training on all these products, upgrades and also 360 tools.
Ask for a consultation
The sharper your in-house skills the better results you’re likely to get from your in house CRO and analytics programmes. Training is tailored to your needs and comes with unlimited email follow up. If you’re interested in driving growth and profits from your in-house CRO and analytics, please ask for a consultation about your training requirements.
“The course was highly relevant, challenging and in-depth. Feedback from the team was glowing.”
“As one of the UK’s leading gardening retailers, with growing online sales, we were keen to understand how we can exploit web analytics tools to boost online performance and our conversion rate. AWA's first task was to embed analytics skills within our team, by providing an intensive one-day in-house training course.
Their two trainers gave us a thorough grounding... to drive real improvement in our online business. The course was highly relevant, challenging and in-depth. Feedback from the team was glowing, and we looking forward to working with AWA in the future.”
Brian O’Donnell
E-commerce Manager, Suttons Consumer Products
