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Conversion Rate Optimisation Articles

Welcome to the Conversion Rate Optimisation Articles. Here you will find all sorts of current, useful information that our team source and share. We can help.

Articles about AWA digital - Conversion Rate Optimisation - CRO - Blog | Social Media

25 April 2011

4 popular ways to build a Facebook store

Many retailers are considering whether or not to develop a Facebook store. If that's you, you’ll be in good company as brands big and small, including ASOS and 1-800-Flowers as well BabyandmeGifts.com, livescribe and ettitude have all seen the advantages of Facebook e-commerce.

In this post we provide an overview of 4 of the most popular e-commerce apps for Facebook.

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15 July 2010

Facebook for business – the why and the how

Gus and Vlad, forensic web analysts from the Web Detective Agency, discussing what is an ‘engaged’ website visitor. Vlad is not sure he understands.

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2 June 2010

Social Media Metrics by Jim Sterne: A book review

Jim Sterne is one of the few elder statesmen of the web analytics world. Author, consultant, founder of the Emetrics summits and co-founder of the Web Analytics Association, Jim has been active in this field for over 25 years; his first book “Customer Service on Internet” was published in 1996.

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